德意志银行在最新报告中指出，由于需求超出预期，因此虚拟现实已经成为现实。虽然虚拟现实当前仍面临诸多挑战，但仍被这家投行认为拥有巨大的发展前景。根据Gartner预计到2020年，VR市场规模约400亿美元，加上内容服务和企业级应用，市场容量超过千亿美元。

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  目前虚拟现实设备主要分为PC头盔、搭配手机的移动VR设备，德银认为，目前桌面（PC）虚拟现实产品的预售状况表明需求超出预期，并在报告中指出：Oculus、HTC、蚁视 是全球三大PC虚拟现实头盔厂商。蚁视作为全球第二家推出虚拟现实设备的厂商，持续国际领先，是中国唯一上榜的虚拟现实公司。Oculus、HTC、蚁视 三足鼎立的局面已经形成。