车主吴先生是典型的大家庭用车需求者，作为在外务工人员，经常往返于商丘和信阳两地，购车时更注重产品的多功能实用性。据其所述：“之前有考虑过紧凑型MPV和SUV两类车型。本来刚开始想买五菱，但经朋友推荐最终选择了开瑞K50S。一方面，因为回老家有坑洼山路，且地形复杂，个人更倾向于SUV车型，但之前苦于市场7座SUV价格较高，自从看到开瑞K50S，才发现已有厂商推出8万元以下7座SUV，正好满足个人意愿；另一方面，整车外观耐看大气，全黑内饰让人感受更为舒畅，手动挡顶配才6.98万元，还具有超强的配置，感觉性价比非常高。”他重点提出了在油耗上，每公里只需花3、4毛，而且载人空间宽松、刹车稳健。由于是前置前驱，车内噪音小，且路况不好时悬架力道反馈柔和，底盘扎实高速驾驶车身很平稳。

评语二： 价格便宜 外观容易受大吸引

车主：李先生

职业：自由职业者

购买车型：开瑞K50S手动挡 豪华型

李先生购买开瑞K50S意向非常明确，家里想要二孩儿，需要一款7座车。他与K50S路边的一次邂逅，便被开瑞K50S特有的SUV厚重、时尚感所吸引，尤其是全黑内饰让他觉得质感颇高。经问询才知道为7座，价格也不贵正好符合自己的购买意向。李先生讲：“在选车期间，开瑞经销商服务态度非常热情，邀约试车和电话追访非常及时。而同时考虑到开瑞K50S前置前驱车内噪音小，且空间宽敞方便更多家庭人员乘坐，价格实在不贵，所以最后拍板敲定。”在选择版型时，李先生同样选择了最具性价比的手动豪华型。经过几个月的磨合，其对制动性、稳定性和油耗颇为满意。
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评语三：开回乡下乡亲觉得档次高，价格便宜实用性高

车主：黄先生

职业：开瑞经销商销售经理

购买车型：开瑞K50S手动挡 豪华型

黄先生本就是经销商销售经理，原做合资品牌，来开瑞做销售没多久，身边朋友、亲戚和同学大部分都选购了开瑞K50S。因老家在南平乡下，需要一款SUV车型，而家里兄妹就有4人，所以7座SUV也成为他的首选目标。据黄先生所述：“因为老家是农村，买车更讲究气派，空间大、实用。另外因为长期销售别克，有一定的别克情怀，而开瑞K50S直瀑式前进气格栅与别克颇为相似，所以直接选定了开瑞K50S。”经过一段时间的使用，他对爱车的油耗评价非常高，竞品一般都在每公里5毛的油费支出，而开瑞K50S只有4毛左右。购买手动挡顶配的理由很简单，配置比起竞品更为丰富，因为车子长，倒车影像就显的尤为重要，且清晰度高、距离精准。另外，车内做工精细、刹车性能稳定、液压助力转向更加精准，也是黄先生很满意的一点。

其实，目前各厂商8万元以下的7座SUV仍属稀缺品，这也为开瑞K50S带来了非常好的市场环境。通过采访，我们发现用户多会选择手动顶配车型，更多原因是配置丰富且价格不高，高性价比优势也成为开瑞K50S热卖的主要原因。