他说了什么让现场的经销商深达成了众多合作意向

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他说了什么让现场的经销商深达成了众多合作意向

时间:2016-07-11 来源: 未知我要投搞

张志鹏副县长此次代言，从层次上明显是个“升级版”，针对的不再是产品，而直指区域品牌，并从营销角度给出了武乡小米的精准定位。

有贡米之称的地理标志产品沁州黄小米，为名米之一。古沁州传统贡米产区即现今山西省长治市所辖沁县、武乡、襄垣及屯留县境内特定的小米产区。其中武乡面积最大。武乡位于太行山系西麓，山西东南部，海拔平均在1000米以上，生态环境优良，所产小米形体金黄，味道香美，所含的脂肪量、蛋白质、可溶性糖类的含量，都高于普通小米。

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今年受整体农产品大环境影响，武乡农民积压了大概1600多万斤小米。“我刚开始就是想帮大家把积压的小米卖出去，可后来想，今年的卖了，明年的怎么办？后年的怎么办？经过和书记、县长多次探讨，我们认为，这么好的小米，一定要树起武乡小米自己的品牌，做好供给侧改革，用品牌和龙头企业来带动整个县里的小米产业，这才能解决根本问题”。

他说了什么，让现场的经销商深受感动，达成了众多合作意向。

武乡是革命老区，有八路军故乡之誉。八路军总部机关曾5次进驻武乡，开国将领中5位元帅、5位大将、19位上将、49位中将、300位少将，都曾在此工作、战斗过。当时仅有14万人口的小县，就有9万多人参加了各种抗日救亡组织，有2万多人为国捐躯。